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Use Google Map on Websites - The Benefits

posted 12 Dec 2010, 06:31 by Mpelembe   [ updated 12 Dec 2010, 06:33 ]

Users embedding a Google map on their website will not only
make it more user-friendly but also enable people to access
your business location with more ease. It does not matter
which business you are in- education, hotel business, travel
and tourism, or offering services and goods to your
customers. These maps can augment the interactive quotient
of your website. Thus, more and more people would be
interested to visit your site.

The first thing that comes to mind when considering the
advantages of Google maps is the ease with which you can
reach your desired destination. Since different map views
are available for Google maps, the user can choose from the
options of a terrain view, normal map view, or satellite
image view based on his/her individual needs.

Another advantage of Google maps is its ability to get
directions based on your own mode of travel. Thus,
irrespective of whether you are walking, using public
transportation or your own car, you can get the directions
for a hassle free journey. Businesses can use the software
to find missing locations, which are not shown in
traditional route maps.

One more point needs to be counted upon when you are talking
about the advantages of Google maps. If you need directions
that include numerous stops, you can  add a new destination
to the Google map with only a single click.

If you are now thinking that the entire scenario related to
Google maps is rosy, think again. Google maps offer
advantages but they have their own disadvantages too.
Typically,many webmasters are concerned about the quality
and accuracy issues of the maps. Many people complain that
the content and data as shown by the web maps are not as
accurate as they would like them to be.

Since Google maps need a high bandwidth, they may not be
accessible by many users having poor network connection or
those who use handheld devices to surf the internet. Users
who own hand-held devices with small screens like
Smartphones are especially at the receiving end as the
entire map of an area can't be displayed optimally on the
screen sizes that measure only a few inches. Another threat
that works against the usage of Google maps is the chance of
copyright infringement where anyone can steal your maps and
its data without your permission.

Though much has been said in favor of and against Google
maps, it goes without saying that these maps are here to
stay, thanks to their interactive nature and user

About the Author:

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